Analyse all website pages
Use
Google Analytics and Google Search
Console to see which pages on your site rank highest and which are most visited
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Set-Up 301 Redirects
When you use a 301, you keep most of the SEO
value attributed
to the old page by transferring it to your new page.
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Rewrite or combine page content
Check
out the rest of the pages that didn't make it to the top. See if they can be modified in any way to get better results.
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Check 404 errors
404 errors could lead to
many users
clicking off your page and switching to a competitor.
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Keep an eye on internal linking
Once you are done setting up redirects, you also need to fix your
internal linking
architecture.
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Monitor the changes
It is extremely important to pay attention to the
analytics
after the redesign is complete.
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Audit Your New Website
Before the website is launched or sent to the client for launch approval, create a
seo audit report
.
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To know more about
Website Redesigning
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Read more